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Spotify: TREASURE is attracting attention by achieving 1 billion streams

TREASURE is attracting attention as they expand its global popularity base by achieving 1 billion streams on Spotify, the world’s largest music platform.

YG Entertainment announced on the 29th that the total number of cumulative streams on Spotify of music released by Treasure since its debut in 2020 has exceeded 1 billion.

The trend since the recent release of the new album has been steep. Starting with TREASURE Unit T5’s “MOVE” last June, the group’s active activities continued with their 2nd full-length album “REBOOT” and the follow-up song “B.O.M.B (kaboom ver.)” in July, leading to a rapid increase in the number of followers and streams on Spotify.

Update: TREASURE's New Unit T5 Drops D-Day Poster For “MOVE” | Soompi

Review] B.O.M.B (kaboom Ver.) – TREASURE – KPOPREVIEWED

Thanks to the popularity of the second full-length album, previously released songs are also accelerating. Even though it has been about two years since its release, the song “DARARI” from the 1st mini album has continued to receive love from listeners, exceeding 200 million views on the 13th, and the title song of this album, “JIKJIN” is approaching 100 million views.

It is noteworthy that Spotify, a large platform used by more than 400 million people, continues to grow every year. TREASURE was ranked in the top 10 of the most streamed K-pop boy groups last year, based on Spotify. Not only that, but this year (2023.01.01 ~ 2023.11.28), it recorded more than 390 million streams, the highest number since its debut, far exceeding last year’s figure, so future trends are expected.

TREASURE Finally Makes Their Comeback With JikJin And It Feels So Good

TREASURE recently sold out all tickets to its 19th large-scale fan meeting tour in 5 cities in Japan, and had a spectacular finale at Tokyo Dome, known as the ‘stage of dreams’. Building on their momentum, they will hold the “2023 TREASURE CONCERT [REBOOT] IN SEOUL” at KSPO DOME (Olympic Gymnastics Stadium) in Seoul Olympic Park from December 15th to 17th and meet fans.


Author Nat.O
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